Become a Personal Trainer
A Professional Social Media Profile Is A Short Job, And The Level 3 Course Has You Build One Before Your First Client
From the FASTER syllabus: this article is taught in full in The honest route from scratch to qualified →
In short: Criterion D/617/8592 6.6 on the Level 2/3 personal training course asks a learner to create a professional social media profile. The course explains why a professional profile differs from a personal one: it bridges a trainer to potential clients, industry contacts and peers, shows expertise, credentials and what makes the trainer different, and keeps private life separate from the professional persona. It is tailored per platform, with LinkedIn for career achievements and Facebook for finding clients and building community. A new trainer can build it before the first paying client.
A profile you build before the first client
Plenty of people weighing up a switch into personal training carry one quiet worry: where the first clients come from. The exercise side feels like the fun part. Finding people to train feels like the part nobody explains. Criterion 6.6 of the Level 2/3 personal training course is where that part gets a small, finishable task.
The criterion reads "Create a professional social media profile". It is a piece of work you do during the course, and the course gives you the reasoning for it first.
What makes a profile professional
One of the things you learn on our CIMSPA-recognised personal training course is the difference between a personal profile and a professional one. The course describes a professional profile as a bridge between a trainer and potential clients, industry contacts and peers.
It shows three things: your expertise, your credentials, and the unique value you bring to the fitness industry. Personal profiles can carry casual content. A professional one is curated to build credibility and good working relationships.
It also keeps your private life apart from your professional persona. That is a relief for plenty of people: the holiday photos stay where they are, and clients meet the version of you that is there to help them.
One profile, tailored to each platform
The course does not treat every platform the same. LinkedIn suits your career achievements, your certifications and professional posts, and it is the place to meet other fitness professionals. Facebook is geared towards finding clients and building a community around your training.
So the same short list of facts about you, your qualification, who you help and what you are good at, gets written once and then adjusted for where it appears. That is quicker than it sounds.
Where a brand new trainer starts
Credentials are the easy item for someone mid-course. "Studying towards a Level 3 personal training qualification" is a true line on day one, and it becomes the finished qualification when you pass.
The unique value is the item people put off. A good first draft is one sentence about the person you most want to train and one about what you do differently. Everything else on the profile hangs off those two sentences.
Why it comes before the first client
A client checks you out before they message you. A finished profile means the first thing they find is a trainer who looks ready, which is a good deal better than a blank page and a promise.
The learning on the course is visual and interactive, with your own typed or dictated answers, so the profile is something you build as part of the work.
Where to go next
The full route from a standing start to a qualified trainer is on the become a personal trainer page, with the Level 3 course at Level 3 Personal Trainer. PT Manager opens at sign-up, free, and it can give your profile a home of its own: a free website filled from your PT Manager details.
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Also worth a look: Level 3 Personal Trainer, where the profile task lives.
See what the course covers →What every FASTER student gets
Built around you, not around the course
- A real person marks every answerEvery answer is read and marked by a tutor, with written feedback.
- Marked as you goEach teaching point is marked as you answer it, not at the end of the module.
- Dictate instead of typeA microphone on every written answer: say your answer and it types it for you (Chrome, Edge and Safari).
- Listen to the lessonsVoice-overs on the lessons, and the audio to download.
- Built for the way your brain worksShort lessons, one point at a time, marked as you go, with the choice to listen, read, print or speak your answers.
- Streaks that never punish youYou set how many days a week you want to study. Miss a day and your streak pauses; it is never lost.
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- Keep it plainOne switch turns off the extras, the streaks, the badges, the celebrations and the movement, so the site stays plain and calm. Switch them back on whenever you like.
- Bigger text and wider spacingTwo steps of bigger text, and more room between lines, words and letters, on every page.
- Calmer motionOne switch stops animations and videos that play on their own. It is on already if your phone or computer asks for reduced motion.
- A personal video lessonWhen an answer needs real explaining, your marker records a video that lands in your course.
- A note before you sendBefore you send, the page tells you if your answer copies the lesson word for word, so you can put it in your own words.
- The skeleton and muscle labsTap any bone on the skeleton, and see the muscles light up on the model.
- Print the notesPrint the lessons and go old school.
- Case studies on your phoneBuilt into the site, saved as you go, there on your laptop when you sit down.
- Pin it to your home screenNo App Store and no Google Play. It is just there.
- No resit feesWork sent back is a chance to add more, with no resit fee.
- Return access for lifeQualify once and come back to the content whenever you need it.
- PT Manager from day onePT Manager is yours to learn on from the day you sign up. Using it with real clients comes once you hold your Level 3 and are listed on the FASTER Trainer Register.
- The FASTER Trainer RegisterA free listing on the Register once you qualify.
- Your certificates in one placeEvery course and its certificate on one page.
- Ask JohnThe Ask John button on every page, and his WhatsApp.
And PT Manager, free
51 tools to run your business, with no monthly fee and no cut of your money
PT Manager is yours to learn on from the day you sign up. Using it with real clients comes once you hold your Level 3 and are listed on the FASTER Trainer Register.
See all 51 tools
Set-up
- Import clients Bring a whole client list across in one go.
- My quotes Daily lines your clients see — yours, not stock.
- Programme templates The programme shapes you reuse — a session or twelve weeks. Pick one for a client, get your own copy.
- Exercise library Every exercise with FASTER coaching detail.
- Money Products, payments and who owes what.
- Send from your own email Connect your own email service so invites arrive from you, on your domain.
- My brand & client view What your clients see when they walk in — views, header, accent, logo.
- Your enrolment pack What every new client gets the moment you enrol them — your forms, ours, or a mix.
- Products and services What you sell — blocks, packages, memberships and one-offs, with their prices.
- Insurance Your policy on record — provider and expiry. Client features unlock while it is valid.
- My menu Switch any tool on or off — for your menu, your home and your whole account.
- Your website A free website on your own web address, filled from PT Manager. Or just the client sign-in door on your domain.
- Your public page Your verified Trainer Register listing, linking out to your own site and socials.
Business day to day
- Clients Your client list — invite, open a client, manage their space.
- Clubs Group your clients — a board they share, a programme or a monthly price if you want one.
- Challenges A dated push everyone logs against — for everyone you train, or for one club.
- Calendar Sessions, classes, capacity and bookings.
- Reminders The dates your business can't let lapse — insurance and first aid, nagged ahead of time.
- Nudges Who needs a nudge today — opportunities, one tap each.
- Who needs chasing Every conversation about money, in the order to work through them.
- What needs doing Your own list, in your own words — the jobs you keep meaning to get to.
- Till Sell at the desk — cash, card or on their phone — and download the sales sheet.
- What you are making What is coming in every month, what was paid in the last 30 days, and what sells.
Templates and systems
- Forms & interviews PAR-Q, consent, consultations and your own forms.
- Coaching room The coaching tools shelf — wheels, journeys and resources in one place.
- Radar wheels Build a life or performance wheel a client fills in — see change over time.
- Nutrition by FASTER Nutrition sheets and habits without meal-plan pretence.
- Pathways Automated coaching journeys you assign to clients.
- Programmes Start a programme — a session, a month, 12 weeks or a season — and find the ones you have built.
- Games & drills planner Build game-based sessions and drills.
- Sport screens Pick a sport — the shots to film, the analyser, and a ready-made radar of the qualities that matter.
- Movement screen → radar Read joint angles off the analyser — they auto-score and fill a radar wheel.
- Assessment builder Build and run client assessments and re-tests.
- Tag analytics Every tag across your clips, grouped and exportable.
Client
- AI prompts Your reusable prompt library for coaching copy.
- Before & after Side-by-side progress comparisons.
Trainer tools
- Exercise generator Fresh exercise ideas from constraints you set.
- FASTER dice & wheel Spin-and-roll session variety for groups and games.
- Movement demonstrator A 3D model of the FASTER movement patterns — body or skeleton view, prime movers lit up, live joint angles.
- Client video analysis Your media library — client folders and your own. Pick a clip to analyse.
- Movement by FASTER (HMAC) Human movement analysis charts — see how a client moves.
- Live analysis Mount your phone and coach live — skeleton, reps, angles and depth in real time.
- Tell a group One thing, to the right people — and you see exactly who it reaches first.
Media centre
- Video builder Reels, stories and client report videos, in your own branding.
- Image builder Branded posts and cards for your socials, at the right size.
- Shot list builder Every shot with its size, angle, lens, location, people, kit and sound; sorted into shooting order, ticked off on the day, printed or sent as a sheet.
- Storyboard builder Plan a video shot by shot: what the camera sees, what is said, the move and the cut.
- Script writer Write what you will say, with the word count and how long it takes to say.
- Teleprompter Read your script off the screen at your speed, and film yourself behind it.
- Video and image organiser Everything you have made and every source you can pull from.
- Ad builder Make your own ads, coached as you go, in your branding. As many as you like, no fee, no cap.
Frequently asked
What does criterion 6.6 ask for?
To create a professional social media profile. The course explains how a professional profile differs from a personal one and how to tailor it to each platform.
Do I need clients before I build one?
No. A profile shows expertise, credentials and what makes you different, so a new trainer can build one while still studying.
Which platform does the course use as an example?
LinkedIn, for career achievements, certifications and professional posts, and Facebook, for finding clients and building community.
Do I have to delete my personal account?
No. The course keeps the two apart, so the professional profile is a separate page that shows clients the right side of you.
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